Today, fashion industry plays a significant role in men's lives as never before. Earlier, the average men does not care about the type of underwear he wears either is black, blue or white. Further more, he did not even buy underwear for himself.
Usually, all men were the same: as little boys wore underwear chosen by their mother and as they grow up, they choose the same type their fathers wore, and as a habit, they suit up the same model of underwear throughout their entire lives.
But now everything is different. Men are becoming more and more fashionable and purchasing the right underwear is a decision that might require some more thought. These days though, a man will spend hours in front of a mirror to choose the sexiest underwear, especially when he has an important date or when he knows that an extracurricular activity is going to take place.
But how it all began? What happened?
From the 1950s design in underwear became more innovative and exciting with the introduction of color and pattern. This began a little in the 1930s, with materials like rayon, but by the 1950s, nylon and polyester and other manmade fibers were definitely being used much more. Underwear began to be a fashion statement.
Boxer shorts weren't an immediate success as underwear, though. They lacked the support that drawers and union suits had offered, so men weren't crazy about them. It really wasn't until after World War II that boxer shorts took off to challenge their younger siblings, the briefs.
Designer underwear became all the rage in the 1970s and 80s as labels like Calvin Klein began to transform our drawers from something we hid under our pants into the sort of fashion and lifestyle choice one could flaunt in a bad music video. Cuts became tighter and sexier, and underwear designs became flashy, loud, and often humorous. Briefs got briefer and great design, unusual fabrics, wonderful colors and combinations, and great variety of choice made for underwear becoming a fashion item.
The 1990s saw the introduction of boxer briefs, which take the longer shape of boxers but maintain the tightness of briefs. Hip hop stars popularized "sagging", in which loosely fitting jeans or shorts were allowed to droop below the waist, exposing the waistband or a greater portion of boxer shorts, briefs, or boxer briefs worn underneath.
Today, A number of fashion designers, such as Calvin Klein, Dolce & Gabbana, Andrew Christian, 2(x)ist, C-IN2, Ginch Gonch, Lord, Obviously, offer large variety of men's underwear that fit certain body types and for every occasion.
